- FE News»
- PPS News»
- Oct. 31, 2024
- [News Release R-1020] Release of "ECHELON Zen-Xero DYNAMIX”
- May. 15, 2024
- [News Release R-1019] Release of "ECHELON Ver.3.0”
- Oct. 02, 2023
- [News Release R-1018]Compound that achieves a genuine finish Full Renewal of “KATANA” Series
- Jun. 27, 2023
- [News Release] A final finishing compound that achieves a beautiful wet gloss. "KATANA DARK-SHOT" is Released.
- May. 22, 2023
- [News Release] Full renewal of buffing pad category Brand integrated into HAYABUSA
[News Release] Full renewal of buffing pad category Brand integrated into HAYABUSA
Full renewal of buffing pad category
Brand integrated into
Improving brand value by enhancing product appeal
FE TRADE CO., LTD. will carry out a full renewal of the buffing pad category from May 22, 2023. Along with that, we will integrate the brand of buffing pads manufactured by our company into "鸇 HAYABUSA®". With this renewal, the quality and functions have been further enhanced, further improving the product power that promotes the efficiency of the entire polishing work. HAYABUSA will continue to evolve and provide valuable products as a comprehensive buffing pad brand.
■ Background
■ Brand concept
■ Origin of the brand name
■ Characteristics
◎ Functional design that is easy to identify
A functional design that distinguishes by color for each product category by color-printing an illustration of a falcon symbolizing the brand and the model number on the Velcro surface.
◎ Convenience is greatly improved with the new search system
A new search system is installed in the EC website HAYABUSA category. The products you need are displayed as quickly as possible, making ordering easily.
■ Lineup
◎ Rebuild the category and change the category name and product name
Lineup for all painting conditions
Category name | Product name |
Wool Pads | Feather Eyas (Former: Micro Feather Wool Pads) Fine Eyas (Former: Fine Wool Pads) White Eyas (Former: White Wool Pads) Finish Eyas (Former: Micro Finish Pads) |
Foam Pads (Former: Urethane Pads) |
Final Plus (Former: Urethane Finishing Pads for Dark Colored Surfaces) Finish Plus (Former: Urethane Polishing Pads) Polish Plus (Former: Urethane Light Cutting Pads) Cut Plus (Former: Urethane Cutting Pads) |
Expads (Former: HAYABUSA) |
MOLT AIR MOLT FOAM CASPEED FFW Freed Feather Wool |